The Pixel 10 Pro XL costs £999.00 new compared with £819.00 new for the Pixel 9 Pro XL. Buying the Pixel 10 Pro XL refurbished instead of new saves £274.01. If you want a newer chip, the Pixel 10 Pro XL is the better choice. If value is your priority, the Pixel 9 Pro XL offers the stronger buy at a lower price point.